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No start-up can rest on its laurels in the age of the iPhone, when the time between innovation and disruption is ever shortening

October 9th, 2012 |  Published in Digital and Mobile Technology, Media 2.0

 

 

 

9 October 2012 –   Fast Company’s Austin Carr brings us the first installment of a three-part series on Hipstamatic,  one of the first start-ups to crack the photo formula in the mobile space — then it watched similar services gain ground and eventually blaze by. The company’s experience proves that no start-up can rest on its laurels in the age of the iPhone, when the time between innovation and disruption is ever shortening, and when IPOs and fast exits are valued over establishing long-term viable businesses.  And perhaps most significantly, Hipstamatic proves that no modern start-up can ignore the siren call of social, even if at its own peril.

For the first installment click here.

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"The mind that lies fallow but a single day sprouts up follies that are only to be killed by a constant and assiduous culture."
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